Branding Brands use creativity as force for growth By Hussein Dajani, Deloitte Digital Partner: Customer & Marketing. Deloitte’s Global Marketing Trends 2023 Middle East rep... May 15, 2023 Read Article
Branding #10things on how ESG data can help business boom To make the most out of their ESG data, companies of all sizes can draw on different approaches to benchmarking and increase... May 12, 2023 Read Article
Branding Checkers primes shoppers By Carolyn White, Shopper Foundry Founding Business Partner. Checkers capitalises on the massive demand for the Prime soft d... May 2, 2023 Read Article
Branding Ad industry needs to adopt a design-centric thinking approach By Rich Shelton, VMLY&R Cape Town Creative Director. It's important that advertising agencies have a good understanding of d... Apr 25, 2023 Read Article
Branding Who owns the “soul” in soul food? By Carla Koutroulis, Consilium Legal Senior Associate. Feathers fly as fast food brand does some soul searching over its tra... Feb 20, 2023 Read Article
Branding #AfricaLeads: Ubuntu is the heart of customer connection in Africa By Rifumo Mdaka, Google Africa Editor. Today’s African consumer is shaping brand futures through ubuntu by insisting on re... Feb 9, 2023 Read Article
Branding Personal Branding: CMOs plan to do more of it By Donovan Neale-May, CMO Council Executive Director. More CMOs are investing in their personal brands to increase their vis... Nov 29, 2022 Read Article
On Shelf #OnShelf: New launches from homegrown brands By Louise Burgers, Retailing Africa Editor. Homegrown brands are making their mark with new launches from lelive skincare; R... Nov 23, 2022 Read Article
On Shelf #OnShelf: From cider lite to fizzy fun by Louise Burgers. Natural cider lite from Loxtonia; Engen’s new café brand; Cape Union Mart gets fashionable; and #WTF i... Nov 16, 2022 Read Article