Trends STOCKTAKE: Can we calm the chaos? By Louise Burgers, Retailing Africa Editor. Is it time for a total rethink of media and brand communications strategy in the... Jan 15, 2024 Read Article
Branding How retail media networks are bringing brands closer to consumers By Odette van Wyk, Takealot Group Head of Advertising. The growth trajectory for retail media networks over the next few yea... Sep 11, 2023 Read Article
Branding The AI inflection point in online advertising By Jerry Dischler, Google VP & GM Ads. We’re at an inflection point: AI will continue to change how people engage with inf... Jun 13, 2023 Read Article
Branding Ad industry needs to adopt a design-centric thinking approach By Rich Shelton, VMLY&R Cape Town Creative Director. It's important that advertising agencies have a good understanding of d... Apr 25, 2023 Read Article
Terena Chetty Global exposure for Africa’s creative industries By Terena Chetty, 1Africa Consulting Head of Strategy. Events like Advertising Week Africa (AWAfrica), act as a catalyst to ... Apr 11, 2023 Read Article
People Q&A: The MarTech trends reshaping consumer connection Brands can benefit from a host of martech opportunities in 2023 to build customer connections, says James Bayhack, Director:... Jan 18, 2023 Read Article
Branding RETAIL CAMPAIGN: Bain’s Whisky brews a new story Legendary performer Miriam Makeba singing her famous Pata Pata song has been brought to life once more, in a TVC for Bain’... Sep 8, 2022 Read Article
Branding RETAIL CAMPAIGNS: The retail & brand Grand Prix winners at Cannes Lions 2022 by Louise Burgers. The Cannes Lions Grand Prix for the best retail and brand advertising from the world festival of creativi... Jul 7, 2022 Read Article
Trends TRENDING: If you’re happy and you know it, clap your hands by Louise Burgers. Brands are realising that their consumer is not the same person as two years before, and new strategies a... Jul 5, 2022 Read Article
