Trends TRENDING: Successful strategy for the Socialverse By Louise Burgers, Retailing Africa Editor. The latest social media strategies scaling social commerce and social shopping i... Oct 19, 2023 Read Article
Trends How marketers can harness the feel-good factor By Mailine Swildens, Google Creative Works Lead, EMEA. Wholesomeness is fully embedded in popular culture right now, with nu... Oct 10, 2023 Read Article
Trends WEBINAR: A new frontier in South African retail Wunderman Thompson is hosting a special deep-dive session into the four key emerging trends to be aware of, in a webinar for... Oct 25, 2022 Read Article
#10things #10things consumers want brands to focus on for 2022 This is what consumers across the globe, including Africa, want brands to focus on in 2022 and beyond. Jan 28, 2022 Read Article
#10things #10things brands must ask themselves in 2022 Brands need to ask these questions of themselves to ensure they remain relevant amidst radical changes in consumer behaviour... Jan 21, 2022 Read Article
#10Q #10Q: FMCG growth in 2021 Ten insights from Kantar on how COVID-19 influenced consumption behaviour in 2020 and how it will impact FMCG in 2021. Jan 29, 2021 Read Article
Retail Fear is driving consumer shopping behaviour by Antonio Petra. Most shopping experiences seem all about the store entrance as a magical boundary protecting a Covid-free ... Sep 22, 2020 Read Article
Trends From corona cocooning to a cyberpunk future by Louise Burgers. From icon toppling to a cyberpunk future, what we are witnessing is a “socioquake” in our current wor... Aug 4, 2020 Read Article
Trends What’s in store for our Brave New World? by Louise Burgers. As consumer behaviour changes in our radically transformed world, brands have evolved and business strate... May 14, 2020 Read Article
