Trends TRENDING: Marketing effectiveness equals empathy – Cannes consumer insights By Louise Burgers, Retailing Africa Editor. Empathy is essential from brands for effective creativity in contextualising con... Aug 24, 2023 Read Article
Ann Lamont Empathetic leadership is critical for innovation for all by Ann Lamont. Practicing empathetic leadership is difficult, but benefits our customers and indeed, the entire planet. Apr 7, 2021 Read Article
Tshiamo Tladi Consumers are looking for brands with empathy by Tshiamo Tladi. Now more than ever, consumers are looking for brands that show more authentic empathy with their consumers... Feb 17, 2021 Read Article
Trends Will the post-pandemic consumer be more altruistic? by Louise Burgers. Could this global pandemic be a watershed moment for humanity? Consumer belief systems will be challenged... Apr 3, 2020 Read Article
People Now is the time for extraordinary leadership by Louise Burgers. Today we woke up in a new world. We are at war. Our generation has never experienced anything like the gl... Mar 16, 2020 Read Article
