On Shelf #OnShelf: Branded media aids shopper influence by Louise Burgers. From branded radio to branded publications, retailers still believe in bespoke media channels to influenc... Jul 1, 2020 Read Article
On Shelf #OnShelf: From Covid campaigns to people counters by Louise Burgers. Both Ackermans and Bavaria launched virtual campaigns this month to circuit the impact of Covid; and a UK... Jun 24, 2020 Read Article
On Shelf #OnShelf: Cleanliness is next to hygiene in Covid world by Louise Burgers. Many new product releases are about safety, hygiene, and new sanitising and testing products for infectio... Jun 17, 2020 Read Article
On Shelf #OnShelf: New products focus on health by Louise Burgers. Both Kotex and BOS brands are providing health benefits during this time of Covid with new campaigns and ... Jun 10, 2020 Read Article
On Shelf #OnShelf: Branding during Covid is about reassurance and support by Louise Burgers. From chocolate to sanitiser to weddings – brands step up to bring relief to consumers and some lockdown... Jun 3, 2020 Read Article
On Shelf #OnShelf: Accelerated digital innovation by Louise Burgers. Shoprite is leading the retail innovation pack right now with its masterful pivot to online shopping and ... May 27, 2020 Read Article
On Shelf #OnShelf: Corona-driven category growth by Louise Burgers. The non-alcoholic drinks category has shown growth recently, along with many health products, as a result... May 20, 2020 Read Article
On Shelf #OnShelf: Health and safety dominates by Louise Burgers. This week it’s all about health and safety regulations and products that enable business and consumers ... May 13, 2020 Read Article
On Shelf #OnShelf: Worker safety campaign launched by Louise Burgers. A campaign to educate workers on COVID-19 safety protocols; a ghee superfood brand launch; and logistics ... May 6, 2020 Read Article