Michelle Cavé Addressing the gap in fashion targeting By Michelle Cavé, Brandfundi MD. The fashion industry neglects a market of mature female shoppers – a significant demogra... Aug 7, 2023 Read Article
Michelle Cavé Building brand equity through modern PR power By Michelle Cavé, Brandfundi MD. Building brand equity is essential to any successful marketing and branding strategy, and ... Jun 19, 2023 Read Article
Michelle Cavé How to avoid damaging your brand’s reputation By Michelle Cavé, Brandfundi MD. Media interviews can make or break a brand's reputation, so it's vital to approach them wi... Apr 24, 2023 Read Article