Craig Hannabus The pitfalls of targeting digital audiences by Craig Hannabus. Leave generational and age targeting behind. Build your own audience database. Oct 8, 2020 Read Article
Retail How retailers can adapt, post lockdown zeitgeist by Craig Hannabus. New consumer habits post-lockdown could exclude going to malls and shopping centres; and coupled with the... Apr 20, 2020 Read Article
Retail When good etailers go bad by Craig Hannebus. Data is one of the most crucial yet undervalued resources in the 21st century. Data leads to insights, an... Feb 25, 2020 Read Article
