by Kirsty Bisset. Niche marketing allows you to target a specific market with less competition. These are the five key benefits...
by Kirsty Bisset. Niche marketing allows you to target a specific market with less competition. These are the five key benefits of finding a niche for your ecommerce business....
by Kirsty Bisset. In-store apps are driving the merger of online shopping and in-person retail. From product information...
by Kirsty Bisset. In-store apps are driving the merger of online shopping and in-person retail. From product information to shopping assistance, these apps help enhance customer ex...
by Kirsty Bisset. As the metaverse takes off, it is launching new retail avenues and a nascent digital goods economy - all...
by Kirsty Bisset. As the metaverse takes off, it is launching new retail avenues and a nascent digital goods economy - all of which will inform spending habits....
by Kirsty Bisset. Here are five of the latest influencer retailer trends that you can incorporate into your communications...
by Kirsty Bisset. Here are five of the latest influencer retailer trends that you can incorporate into your communications strategy....
by Kirsty Bisset. Theoretically, brand strategy is the plan put in place by key stakeholders to achieve a series of long-term...
by Kirsty Bisset. Theoretically, brand strategy is the plan put in place by key stakeholders to achieve a series of long-term goals to build customer loyalty....
by Kirsty Bisset. Mindfulness in omnichannel retail is the key to a successful future for brands and retailers....
by Kirsty Bisset. Mindfulness in omnichannel retail is the key to a successful future for brands and retailers....
by Kirsty Bisset. Some of the technology created to facilitate decentralised autonomous organisations (DAOs), could impact...
by Kirsty Bisset. Some of the technology created to facilitate decentralised autonomous organisations (DAOs), could impact service delivery within the retail sector if adopted....
by Kirsty Bisset. How much attention should retailers pay to ‘space commerce’? Those who bridge these new commercial...
by Kirsty Bisset. How much attention should retailers pay to ‘space commerce’? Those who bridge these new commercial frontiers could win the long game....
by Kirsty Bisset. What changes informed our post-Covid retail strategies? Are they still valid heading into 2022?...
by Kirsty Bisset. What changes informed our post-Covid retail strategies? Are they still valid heading into 2022?...
by Kirsty Bisset. As the digital voice begins whispering into every sector of our lives, the importance of audio as a critical...
by Kirsty Bisset. As the digital voice begins whispering into every sector of our lives, the importance of audio as a critical marketing tool for the future will continue to accele...
by Kirsty Bisset. I don’t believe social commerce – which isn’t a new phenomenon – is being harnessed effectively...
by Kirsty Bisset. I don’t believe social commerce – which isn’t a new phenomenon – is being harnessed effectively in South Africa....
by Kirsty Bisset. Where will creativity reside when digital democratises access?...
by Kirsty Bisset. Where will creativity reside when digital democratises access?...