Michelle Cavé.
#HOPE: Brand empathy aids stressed consumers
By Michelle Cavé, Brandfundi MD. Brands have the power to step up and be the 'hero', offering consumers hope during the...
18 Jan 2023
#HOPE: Brand empathy aids stressed consumers
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By Michelle Cavé, Brandfundi MD. Brands have the power to step up and be the 'hero', offering consumers hope during the cost-of-living crisis, and creating a more certain future for...