Sanet Yelland

by Sanet Yelland. Brand merchandising efforts have been elevated to a new level through clever choices of brand collaborations and innovative merchandising....

by Sanet Yelland. With ecommerce giant Amazon set to enter South Africa in 2023, there will be an anticipated shake-up of current retail players. Here’s how you keep your custome...

by Sanet Yelland. Private label brands are showing growth in the category, and the biggest future private label growth strength, is connecting to the experience economy....

by Sanet Yelland. Retailers need to find a balance between staying true to their entrepreneurship roots while innovating and trying new things to drive value....

by Sanet Yelland. The rise of sensory and engaged tech experiences can transform, engage and ultimately create a differentiated experience for brands and the retail space....

by Sanet Yelland. Are retailers and brands maximising promotional opportunities on special holidays and commemorative days?...

by Sanet Yelland. Customer experience must be at the heart of agile retail innovation and disruptive creativity in the marketplace....

by Sanet Yelland. The different usage and target market opportunities that exist in single-serves linked to lifestyle occasions and shifting life-stage preferences in consumers...

by Sanet Yelland. The secret of the Metaverse is the greater overlap of digital and physical lives in new value streams of wealth, socialisation, productivity, shopping and enterta...

by Sanet Yelland. The shift towards mindful and conscious consumption by consumers will mean retailers and brands need to provide sustainable options....

by Sanet Yelland. Do we need to designate ‘for men’ and ‘for women’ in products and services? It is time for change....

by Sanet Yelland. Retailers should combine the creativity and empathy of design thinking when refreshing their store formats to meet the demands of today’s customer....