#10things

There are “pockets of positivity” to be found in the CPG retail market, despite the fact that food inflation continues to squeeze consumer budgets, NielsenIQ has revealed....

Whether you run a small local business or a big international company, social media should be an essential part of your business marketing strategy, urge Tara Turkington and Kerry Robertson...

Marketing campaigns can yield excellent results when turbo-charged with an effective lead generation campaign, says Desire Gullan....

How do retailers and brands deal with rising commodity prices and inflation? A recent Trade Intelligence webinar on rising food prices sought to find the answers....

Data highlights from the Wunderman Thompson Commerce Future Shopper Report 2022 study, including consumer insights from South Africa....

These are the 10 things marketing leaders the world over will be doing to deal with our changed world, where market disruptions can occur literally overnight....

Organisations have to evolve current risk management practices and build resilient organisations that can survive global shocks - and also thrive despite them. McKinsey and WEF have...

How purpose can define your business success: people don’t buy into what you do, they buy why you are doing it....

Over 76% of South Africans will cancel their loyalty to brands not operating sustainably....

Generic chatbots are not fit for many of the purposes they’ve been deployed for. If correctly programmed, chatbots can specialise to better meet the variety of roles they can fil...

NextGen events are all about aligning strategy, teams and tech for success in a new era of events following on from the pandemic, with key learnings for marketers and event organis...

It’s been a long time coming, but the switch to DTT (Digital Terrestrial Television) is finally here....