Branding Big Brands embrace direct-to-customer strategy By Joel Bronkowski, Paystack SA Country Lead. There are paradigm shifts in retail as multiple brands transition from tradit... Jan 24, 2024 Read Article
Innovation The rapid rise of mCommerce in Africa By Dermot Latimer, Group CEO, Point Group. Showing a stable 17% CAGR, Africa is forecast to surpass half a billion e-commer... Nov 14, 2023 Read Article
Retail Performance marketing vs traditional strategy By Su-lise Tessendorf-Louw, CMO, Mr D. Partnering traditional marketing with performance marketing efforts is where the sol... Oct 30, 2023 Read Article
Branding How retail media networks are bringing brands closer to consumers By Odette van Wyk, Takealot Group Head of Advertising. The growth trajectory for retail media networks over the next few yea... Sep 11, 2023 Read Article
Retail #10things to offer better buyer experience with pay platforms The payment process is often overlooked as an opportunity to enhance customer experience, says Mark Mwongela, Sales Developm... Aug 31, 2023 Read Article
Branding Trade marketing is a win for B2B & B2C By Mike Smollan, Smollan Chief Growth Officer. Trade marketing needs to work together with shopper marketing to create a cle... Aug 15, 2023 Read Article
Retail Q&A: The winning formula for retailers – WTSA report Shopping via retail apps is rising in South Africa, expediting ecommerce growth, says Parusha Partab, group strategy directo... Aug 15, 2023 Read Article
Retail Size matters online for ecommerce customers By David Cohen, Superbalist CEO. With advanced technology at shopper’s fingertips, consumers just choose the item of cloth... Jul 25, 2023 Read Article
Retail #10things payment providers need provide for Black Friday Enterprises preparing for Black Friday need to ask their payment providers some hard questions, says Andrew Pillay, Head of ... Jul 14, 2023 Read Article
