Branding
Branding
By Hussein Dajani, Deloitte Digital Partner: Customer & Marketing. Deloitte’s Global Marketing Trends 2023 Middle East rep...
May 15, 2023
Branding
To make the most out of their ESG data, companies of all sizes can draw on different approaches to benchmarking and increase...
May 12, 2023
Branding
By Carolyn White, Shopper Foundry Founding Business Partner. Checkers capitalises on the massive demand for the Prime soft d...
May 2, 2023
Branding
By Rich Shelton, VMLY&R Cape Town Creative Director. It's important that advertising agencies have a good understanding of d...
Apr 25, 2023
Branding
By Carla Koutroulis, Consilium Legal Senior Associate. Feathers fly as fast food brand does some soul searching over its tra...
Feb 20, 2023
Branding
By Rifumo Mdaka, Google Africa Editor. Today’s African consumer is shaping brand futures through ubuntu by insisting on re...
Feb 9, 2023
Branding
By Donovan Neale-May, CMO Council Executive Director. More CMOs are investing in their personal brands to increase their vis...
Nov 29, 2022
On Shelf
By Louise Burgers, Retailing Africa Editor. Homegrown brands are making their mark with new launches from lelive skincare; R...
Nov 23, 2022
On Shelf
by Louise Burgers. Natural cider lite from Loxtonia; Engen’s new café brand; Cape Union Mart gets fashionable; and #WTF i...
Nov 16, 2022
Branding
by Louise Burgers. The last week was a Twitter tragicomedy. What should brands be doing when social media networks start imp...
Nov 15, 2022
Branding
The 20 winners among this year's 2022 Top Breakthrough Innovation awards for new product launches in South Africa, by the Ni...
Nov 4, 2022
On Shelf
by Louise Burgers. Pick n Pay’s affordable designer-led clothing strategy; M&M’s embraces inclusivity – and launches P...
Nov 2, 2022