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Media Partner: CMO Council

Branding
Big Brands embrace direct-to-customer strategy

By Joel Bronkowski, Paystack SA Country Lead. There are paradigm shifts in retail as multiple brands transition from traditional...

24 Jan 2024
Brand story as brand strategy
#OnShelf: Siya Kolisi, Lady Gaga & Barbie product news
More Branding Right Arrow
Trends
TRENDING: Four focus areas for CMOs in 2024

By Louise Burgers, Retailing Africa Editor. There is no doubt that this year will be turbulent for Chief Marketers given...

06 Feb 2024
TRENDING: Navigating consumption’s triple bottom line
#AfricaLeads: East Africa poised for growth in 2024
More Trends Right Arrow
Innovation
TRENDING: Transformative potential of Generative AI

By Louise Burgers, Retailing Africa Editor. The explosion of Generative AI has created opportunities for industries across...

15 Feb 2024
Transitioning traditional methods to advanced CPQ Solutions
The rapid rise of mCommerce in Africa
More Innovation Right Arrow
Retail
SA retail market pressure prevails

By Nick Paul, Senior Editor, Trade Intelligence. The combined FY2023 turnover across the six corporate grocery retailers...

20 Feb 2024
Q&A: Radical retail shifts ahead
#10things shaping retail tech in 2024
More Retail Right Arrow
People
Addressing the gap in fashion targeting

By Michelle Cavé, Brandfundi MD. The fashion industry neglects a market of mature female shoppers – a significant demographic...

07 Aug 2023
AI’s acceleration of hyper-personalisation in marketing
Retail tech trends revolutionising SA shopping
More People Right Arrow
Top Stories
BREAKING: Africa’s most admired 100 brands

by Louise Burgers. Africa’s 100 Most Admired Brands were revealed on this Africa Day, 25 May 2020....

25 May 2020
Edgardale finally shuts up shop
Brand planning for a post-Covid world
More Top Stories Right Arrow

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